Chipotle will celebrate Cinco de Mayo with five days of food deals!
Chipotle will celebrate Cinco de Mayo with five days of food deals and lots of prizes for all its customers
Attention, Chipotle fans! The popular restaurant chain is celebrating Cinco de Mayo with five days of food deals and plenty of prizes for its customers. They’ve also launched a new immersive digital gaming experience that gives you the chance to win free burritos. Here’s how you can join the fun:
Chipotle’s Cinco de Mayo Food Deals
To mark the occasion in a big way, Chipotle is offering two special promotions, which can be redeemed via the app, Chipotle.com, and Chipotle.ca:
- $0 delivery fee: By using the promo code DELIVER, customers can enjoy free delivery on orders. This offer is valid from May 1 to May 5.
- Free chips and queso blanco: From May 3 to May 5, customers can get free chips and queso blanco by using the promo code CINCO25.
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Chipotle Is Giving Away Free Burritos
According to the company, 50,000 users will win free burritos through Chipotle’s new immersive digital game, “Ingredient Quest“, which is part of the Burrito Builder experience on Roblox. The game challenges players to collect virtual cards representing Chipotle’s 53 ingredients for a chance to win.
The game captures the excitement of opening collectible card packs and celebrating rare finds. Just like real-world collectibles, each digital ingredient pack on Roblox includes five cards with original artwork. Here’s how it works:
- Roblox users will meet a virtual Chipotle employee inside the Burrito Builder restaurant experience. They’ll receive a starter pack of five unique ingredient cards to kick off Ingredient Quest.
- The goal is to collect all 53 unique ingredient cards.
- Players must build burritos in the game to earn Burrito Bucks. Four Burrito Bucks can be redeemed for one pack of five ingredient cards. There are 40 cards available through packs.
- The remaining eight rare ingredient cards are hidden within the Burrito Builder world and can be found in a virtual scavenger hunt.
- The first 50,000 players to collect all 53 cards will unlock a free entrée reward.
What Is Cinco de Mayo?
In Mexico, Cinco de Mayo is not considered a nationwide holiday, but rather a historical commemoration of the Mexican army’s victory over French forces at the Battle of Puebla. Despite being outnumbered, Mexican troops, led by General Ignacio Zaragoza, defeated the French army in Puebla de los Ángeles during France’s military intervention in Mexico. This retreat marked a pivotal moment, symbolizing the country’s determination to defend its sovereignty against a foreign power.
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Why Is Cinco de Mayo Celebrated in the United States?
The first Cinco de Mayo celebration in the U.S. took place in 1863, organized by Mexican residents in California who wished to honor their homeland’s victory. At the time, many Americans were also concerned about France’s support for the Confederacy during the U.S. Civil War.
Over time, the date grew in popularity, especially thanks to advertising campaigns by American beer companies, which promoted the holiday among Hispanic communities and encouraged beer consumption. Today, Cinco de Mayo is widely celebrated across the United States, where people enjoy traditional Mexican food such as tacos, guacamole, and enchiladas, typically accompanied—of course—by beer.
