Samsung Galaxy A54 in Australia: Flagship Features Without the Price Tag

In an era where flagship smartphones often carry premium price tags, the Samsung Galaxy A54 emerges as a refreshing alternative. Positioned in the upper mid-range segment, the Galaxy A54 brings a slice of flagship-level performance, sleek design, and cutting-edge features without burning a hole in your pocket. For Australians seeking a reliable smartphone with high-end appeal, this model hits the sweet spot.

With a price tag under AUD $700, the Samsung Galaxy A54 is perfect for students, professionals, and anyone wanting premium features without the flagship cost. Let’s explore what makes the Galaxy A54 a top choice for Australian users in 2025.

Design: Sleek, Stylish, and Premium in Every Way

Samsung has given the Galaxy A54 a polished and minimalist design that looks and feels more expensive than it is. It boasts a glass front and back with a plastic frame, striking a balance between durability and elegance. The camera setup mimics that of the Galaxy S23 series with three cleanly embedded lenses, giving it a flagship vibe.

Available in attractive colours like Awesome Lime, Awesome Violet, Awesome Graphite, and Awesome White, the A54 brings a splash of personality to the table. Whether you’re in Sydney or Fremantle, this phone will turn heads wherever you go.

The IP67 dust and water resistance is a huge plus, particularly for Aussies who enjoy beach trips or the great outdoors. It can survive a splash or accidental drop in water, making it more resilient for everyday use.

Display: Vibrant AMOLED Brilliance

One of the standout features of the Galaxy A54 is its 6.4-inch FHD+ Super AMOLED display. With a resolution of 2340 x 1080 pixels and a 120Hz refresh rate, this screen is crisp, smooth, and ideal for everything from scrolling social media to watching Netflix.

With 1000 nits peak brightness and Vision Booster technology, the display remains visible even under Australia’s bright sunlight. Whether you’re watching YouTube on the Gold Coast or checking maps in the Outback, the viewing experience remains crystal clear.

For gamers and streamers, the fluid motion of the 120Hz panel ensures reduced lag and a more immersive experience—something rarely seen in mid-range smartphones at this price point.

Performance: Built for Everyday Efficiency

Under the hood, the Galaxy A54 is powered by Samsung’s own Exynos 1380 chipset, paired with 6GB or 8GB of RAM and 128GB or 256GB of internal storage. This setup offers solid performance for day-to-day tasks like web browsing, video streaming, and multitasking.

While it may not rival the raw power of premium models, the A54 handles popular games like Call of Duty Mobile and PUBG Mobile with ease on medium settings. For most Australians, this level of performance is more than enough for their daily digital needs.

The device also supports RAM Plus, which uses internal storage to add virtual RAM, improving performance during heavier multitasking scenarios.

Camera System: Versatility Meets Quality

Samsung has made significant improvements to the camera system of the A54. The device comes equipped with a 50MP main camera, 12MP ultra-wide, and 5MP macro sensor, delivering a versatile setup for photography enthusiasts.

The 50MP primary sensor features optical image stabilization (OIS) and takes excellent photos in daylight and even low light. Aussies capturing sunsets on Bondi Beach or night scenes in Melbourne will appreciate the detail and clarity.

The ultra-wide sensor provides dramatic landscape shots, perfect for capturing Australia's breathtaking sceneries. The 5MP macro lens, while basic, allows for fun close-up shots of food, flowers, or textures.

The 32MP front camera is great for selfies and video calls, delivering natural skin tones and good detail. It also supports 4K video recording, making it a solid choice for content creators on a budget.

Battery Life: Built to Last Through the Day

One of the Galaxy A54’s strongest features is its 5,000mAh battery, which offers all-day battery life with ease. Whether you're commuting across Perth, attending classes, or working remotely, this phone won’t leave you hunting for a charger.

You can easily get up to 1.5 days of moderate usage or a full day with heavy use. From social media scrolling and streaming to emailing and GPS navigation, the battery keeps up reliably.

The device supports 25W fast charging, which isn't class-leading but is efficient enough. Samsung doesn’t include a charger in the box, so you’ll need to purchase one separately if you don’t already have a compatible fast charger.

Software and Updates: One UI with Long-Term Support

The Galaxy A54 runs on Android 14 with Samsung’s One UI 6, delivering a clean, customisable, and feature-rich experience. Samsung’s commitment to software longevity is a major selling point—it promises four years of Android updates and five years of security patches.

This makes it a wise long-term investment for Australians who prefer to hold onto their devices for multiple years. Features like Samsung Knox, Secure Folder, and Privacy Dashboard enhance your security, while One UI’s custom widgets, edge panels, and theme customisation offer a personal touch.

Connectivity and Extras: All the Essentials and More

The Galaxy A54 is 5G-ready, ensuring fast internet speeds across Australia’s growing 5G network. Whether you’re in metropolitan Melbourne or on the outskirts of Hobart, the A54 keeps you connected with dual SIM support and eSIM capabilities.

Other connectivity features include:

• Wi-Fi 6

• Bluetooth 5.3

• USB-C 2.0

• NFC for Google Pay

• Stereo speakers with Dolby Atmos

The in-display fingerprint scanner is fast and accurate, while face unlock provides a quick alternative. The stereo speakers deliver rich sound, making it enjoyable for gaming or watching videos on the go.

Storage and Expandability: Room to Grow

The A54 comes in 128GB and 256GB storage options, and Australians who need more space for photos, apps, and videos will be pleased to know the device supports microSD expansion up to 1TB.

This makes it an ideal choice for those who don’t rely heavily on cloud storage or prefer offline access to files—a big plus for travellers or remote workers exploring rural Australia.

Samsung Ecosystem Integration

Like all recent Samsung devices, the A54 integrates beautifully into the Samsung ecosystem. If you use a Galaxy Watch, Galaxy Buds, or a Samsung Smart TV, syncing is seamless. With features like Smart View, Samsung Flow, and Quick Share, your devices work together smoothly.

You can also enjoy Samsung DeX (wireless) on compatible displays, enabling a desktop-like interface—useful for productivity and multitasking.

Pricing and Availability in Australia

As of 2025, the Samsung Galaxy A54 is widely available across Australian retailers and telcos. Here’s a breakdown of typical pricing:

• 128GB version – Approx AUD $649

• 256GB version – Approx AUD $749

You can find the Galaxy A54 at:

• JB Hi-Fi

• Harvey Norman

• The Good Guys

• Wise Market Australia

• Telstra, Optus, Vodafone (with contract options)

• Samsung’s Official Website

Retailers frequently offer deals or trade-in bonuses, especially around EOFY, Black Friday, and Boxing Day sales, making it even more affordable.

Conclusion

The Samsung Galaxy A54 proves that you don’t need to spend top dollar to get a feature-packed smartphone experience. With an elegant design, reliable performance, robust camera, and long battery life, it stands tall among mid-range competitors.

If you’re in Australia and looking for a smartphone that offers exceptional value, style, and performance, the Galaxy A54 should be at the top of your list.