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First Class Is Back and Bigger than Ever — But Sometimes in Disguise
First class isn’t dead — it’s just evolving. As airlines chase high-margin passengers, luxe cabins are back, but often rebranded or reimagined as ‘business plus’ instead.
Skift Take: First class isn’t dead — it’s just evolving. As airlines chase high-margin passengers, luxe cabins are back, but often rebranded or reimagined as ‘business plus’ instead.
