Say Goodbye to Lost Bags: Google's Find Hub Airline Partnership

Google is currently holding its I/O 2025 event, where we’ll learn about many new features for its products and services, including Android features. One of the company’s main announcements was Find Hub, a supercharged Find My Device. In addition to the rebranding, the network gained new capabilities, such as tracking people. Google also announced partnerships with airlines for direct Find Hub integration, helping you never lose your luggage again.

Google’s Find Hub could solve the problem of lost luggage at airports

Google is teaming up with select carriers to let you share the location of your Bluetooth tracking tags with them. This could seriously simplify the nightmare of lost luggage recovery. While we all hope our bags make it to the destination safely, this feature promises some much-needed peace of mind in case things go sideways. The initial airline partners include Aer Lingus, British Airways, Cathay Pacific, Iberia, and Singapore Airlines.

Now, don’t rush to the airport just yet. This airline integration will start rolling out early next year, and these are the only airlines on board for now. But it’s a fantastic first step.

Luggage brands will also integrate Find Hub

Beyond the airline news, Find Hub is getting even more useful. Google is collaborating with brands like July and Mokabara for built-in Find Hub integration in luggage, Peak for ski gear tracking, and Pixbee for adorable Disney-themed tags. Plus, if you have tags with ultra-wideband (UWB) technology, like the Moto Tag, you’ll get more precise finding capabilities. And get this—satellite connectivity is also on the way later this year. This opens up even more possibilities for tracking in remote areas.

With all those new features, this could be the perfect time to jump on the Bluetooth item tracker bandwagon. They’re small, affordable, and really useful for those “Where did I put that?” moments. The improvements announced by Google will make these little gadgets even more practical.

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