Business

Using generative AI to transform customer experience

Juan Beltrán, digital manager of global sales excellence at Holcim, describes how the building materials company is using generative AI to improve the customer experience.

Feb 6, 2025 - 19:24
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Using generative AI to transform customer experience
Juan Beltrán, digital manager of global sales excellence at Holcim, describes how the building materials company is using generative AI to improve the customer experience.
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