Lego store opening adds fresh variety to shopping offer at Munich Airport Terminal 2

GERMANY. A 140sq m Lego store has opened at Munich Airport Terminal 2, Schengen Zone, in partnership with airport-owned retailer Eurotrade.

The space, which carries a focus on Lego Formula 1 merchandise, represents “an interactive experience that encourages travellers of all generations to discover, enjoy and get involved,” according to an airport company statement.

“We are very excited about expanding our premium shopping range at Munich Airport. With the new Lego store, we are enhancing our high-quality portfolio by adding another attractive highlight for our passengers from all over the world,” said Munich Airport Vice-President Commercial Activities Maria Dahlhaus.

The product range includes around 340 items—from practical souvenirs to collectors’ items. Popular product lines are also available, alongside rarities that can only be found in official stores.

A detailed mural of Munich and various designed models provide additional opportunities for photography. Monthly changing promotions and exclusive limited-edition releases add regular variety.

Lego Group Head of Travel Retail Development Annette Rosendahl said: “We are excited to welcome the Lego airport store to Munich Airport and congratulate our retail partner Eurotrade with the official opening.

“We are pleased to have the opportunity to offer the passengers of Munich Airport a fun and memorable experience in the Lego store. Our mission is to inspire and develop the builders of tomorrow and this store offers an immersive brand experience that allows travelers to engage with our brand.”

“With the opening of the new Lego store, our retail portfolio continues to grow in both variety and appeal,” added Sven Zahn, Managing Director of eurotrade Flughafen München. “The brand has a strong pull for both young and old passengers, and it’s an absolute benefit to our location.”