Beyoncé Previews "Levii’s Ch. 3"
Just a little over a week ahead of kicking off the Cowboy Carter and the Rodeo Chitlin' Circuit Tour, Beyoncé has lifted the veil on the next leg of her Levi's partnership.Queen Bey took to her Instagram to share some photos and a clip of her newest "Live in Levi's" denim campaign."Levii’s Ch. 3," she captioned the photos, leading with the below image, followed up by the one in the lead gallery.As for the clip, "Levii's Jeans" plays in the background as Beyonce stands behind the counter of a diner, and the sign on the door is just flipped to close. The menu reads "B's Corner," with "Launderette" for $19.85 USD, "Pool Table" for $19.88 USD and "Refrigerator" for $19.91 USD listed as the options underneath; Launderette and Pool Hall were the names of her first two campaigns with the denim label.In the video, Bey dons a pair of denim cutoffs, presumably the product at the core of the pair's third campaign together. View this post on Instagram A post shared by Beyoncé (@beyonce)Stay tuned to Hypebeast as more specifics on Bey's "Levii’s Ch. 3" era surface.Click here to view full gallery at Hypebeast
Just a little over a week ahead of kicking off the Cowboy Carter and the Rodeo Chitlin' Circuit Tour, Beyoncé has lifted the veil on the next leg of her Levi's partnership.
Queen Bey took to her Instagram to share some photos and a clip of her newest "Live in Levi's" denim campaign.
"Levii’s Ch. 3," she captioned the photos, leading with the below image, followed up by the one in the lead gallery.
As for the clip, "Levii's Jeans" plays in the background as Beyonce stands behind the counter of a diner, and the sign on the door is just flipped to close. The menu reads "B's Corner," with "Launderette" for $19.85 USD, "Pool Table" for $19.88 USD and "Refrigerator" for $19.91 USD listed as the options underneath; Launderette and Pool Hall were the names of her first two campaigns with the denim label.
In the video, Bey dons a pair of denim cutoffs, presumably the product at the core of the pair's third campaign together.
Stay tuned to Hypebeast as more specifics on Bey's "Levii’s Ch. 3" era surface.
Click here to view full gallery at Hypebeast
