A guide to Karoline Leavitt's White House style, from designer shoes to 'Republican hair'
Karoline Leavitt has quickly developed a signature White House style. It includes lots of blazers, one pair of designer shoes, and a famous purse.
Mar 20, 2025 - 13:54
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Karoline Leavitt's White House fashion has included classic blazers and bouclé sets.
Chip Somodevilla/Getty Images
Karoline Leavitt, 27, is the current White House press secretary under Donald Trump.
Her signature style on the job has included lots of blazers, bouclé sets, and tall boots.
She seems especially fond of European brands like Gucci and Louis Vuitton.
When Donald Trump returned to office in January, so did Karoline Leavitt.
The 27-year-old was named the president's new White House press secretary after previously working with Kayleigh McEnany during Trump's first term.
Though she's the youngest person to ever hold the position, she hasn't brought Gen Z fashion to the White House. Instead, classic blazers and bouclé sets have become part of her signature style.
Here's a look at the specific brands, pieces, and styles she's worn so far.
Karoline Leavitt has a go-to brand she often wears for press conferences: Self-Portrait.
Karoline Leavitt and Kevin Hassett at the White House on February 20, 2025.
Jim Watson/AFP via Getty Images
Self-Portrait is a London-based label founded by Malaysian designer Han Chong in 2013. The brand's website says its clothes are meant to be elegant, feminine, functional, and "accessible to all women."
Leavitt has worn Self-Portrait on numerous occasions, including a press conference held on February 20.
That day, she wore a cream-colored bouclé jacket and matching skirt decorated with pearls and clear sequins. The latter retails for $380, while the top piece costs $670.
She alternates between the brand's suit sets and dresses.
Karoline Leavitt and Steven Cheung attend a White House event on March 11, 2025.
Andrew Harnik/Getty Images
On March 11, Leavitt joined White House communications director Steven Cheung for an event on the South Lawn.
She was photographed there in a mint-green minidress from Self-Portrait. The knit piece had short sleeves and flower-shaped buttons made from pearls and sequins.
The dress is no longer available but was previously listed for $555.
She's also worn pieces from Lichi, an online fashion brand based in Germany.
Karoline Leavitt speaks to reporters on February 22, 2025.
Mandel Ngan/Getty Images
She did so on February 22 when she spoke to reporters following Trump's appearance at the Conservative Political Action Conference (CPAC).
Leavitt wore Lichi's black rib-knit jersey minidress, which is made from a mix of rayon and polyester and retails for $125. It has long sleeves, a white lining, and gold buttons.
Leavitt's purse of choice comes from a luxury French fashion house.
Karoline Leavitt departs from the South Lawn of the White House on February 22, 2025.
Mandel Ngan/Getty Images
After the press conference on February 22, Leavitt was seen boarding a helicopter with a Louis Vuitton tote in hand.
She carried the Neverfull MM bag in brown, one of the brand's most popular styles. It has thin, tan straps and an all-over monogram print.
Though that specific colorway is sold out, Louis Vuitton offers the bag in two other shades for $2,030 each.
When it comes to shoes, Leavitt is all about Jimmy Choo.
Karoline Leavitt (second left) and colleagues walk toward the West Wing of the White House on February 6, 2025.
Alex Wong/Getty Images
On a few occasions, Leavitt has been photographed wearing a pair of patent-leather pumps from the London shoe designer — specifically in the Bing 65MM style.
The Jimmy Choo shoes have 2.5-inch heels, pointed toes, and crystal-covered straps. They retail for $1,125.
Blazers and boots are at the core of the press secretary's wardrobe.
Mercedes Schlapp and Karoline Leavitt at the annual CPAC event on February 21, 2025.
Dominic Gwinn/Getty Images
When she's not wearing designer pumps and bouclé sets, Leavitt often sports pantsuits comprised of blazers and trousers. She also has a fondness for midi dresses with boots.
She wore the latter style while onstage at CPAC, pairing a sleeveless, leopard-print dress with thigh-high boots. Her shoes were made from black leather and featured tall, thin heels.
She's rarely seen without two staple accessories.
Karoline Leavitt speaks at a White House press briefing on February 12, 2025.
Andrew Harnik/Getty Images
First, Leavitt regularly wears a large cross pendant around her neck. It's encrusted with crystals and set on a delicate gold chain.
She also sported a Gucci watch in the early months of her White House job. You could see it when she hosted a press conference on February 12.
The timepiece has a thick two-tone band, a flat face in baby pink, a bumblebee motif in its center, and square-shaped time markers. It costs $1,580.
No look would be complete without Leavitt's signature blonde locks.
Karoline Leavitt speaks at a White House press conference on January 31, 2025.
Chip Somodevilla/Getty Images
Leavitt wears a style that some have dubbed "Republican hair." It's light in color, bouncy when moved, and loosely curled at the bottom.
It aligns with the quiet-luxury trend and is typically regarded as a timeless, feminine, and professional look.
The press secretary occasionally wears her hair straight, but even then, its bleach-blonde shade evokes the essence of the trend.
