Steve Irwin's Son Looks Ripped in New Underwear Campaign

The son of everyone's favorite Crocodile Hunter is all grown up.

Robert Irwin, the son of late Steve Irwin left little to the imagination in a new ad campaign for Bonds, an Australian underwear brand breaking into the United States market with a friendly face. Bonds teased the release in the U.S., but hasn't released photos of the conversationist just yet.

"You guessed it! BONDS IS LAUNCHING IN THE USA!