Mark Zuckerberg's OG Facebook hoodie just sold at auction for $15,875

Zuckerberg's old hoodie, with Facebook's previous mission statement on the inner lining, also comes with a handwritten note.

Feb 28, 2025 - 18:23
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Mark Zuckerberg's OG Facebook hoodie just sold at auction for $15,875
close-up of Zuckerberg smiling and wearing a hoodie
A young Mark Zuckerberg in 2010, wearing a hoodie that appears to match the one up for auction.
  • Mark Zuckerberg has largely said goodbye to his hoodies, but a bidder has just said hello to one.
  • A hoodie worn by the Meta CEO, along with a handwritten note from him, has auctioned for $15,875.
  • He wore it frequently in 2010, including in an interview where he was pressed on privacy concerns.

Mark Zuckerberg has largely shed his iconic hoodies and flip-flops for trendier clothes. But as the saying goes, one man's trash is another man's treasure.

A relic from Zuckerberg's early Facebook days hit the auction block this month — and it's none other than one of his famous hoodies.

Julien's Auctions on Thursday concluded an auction called "Spotlight: History and Technology" that featured a black hoodie worn by Zuckerberg and a note written by the Meta CEO on Facebook stationery. The hoodie sold for $15,875, blowing past the estimate of $1,000 to $2,000, after drawing 22 bids, according to the item listing. Julien's didn't say who bought it.

Mark Zuckerberg's black hoodie from 2010 Facebook up for auction
Zuckerberg's old Facebook hoodie just sold at auction.

The note reads: "One of my favorite old-school Facebook hoodies. I wore this all the time in the early days. It even has our original mission statement on the inside lining. Enjoy!"

The logo says "Making the world open and connected." The inside lining separately has three arrows running through a circle that say "graph," "platform," and "stream," with the year 2010 at the center.

The early Facebook mission statement logo on inner lining of Mark Zuckerberg's hoodie from 2010 that's up for auction. It reads
The hoodie's inner lining features Facebook's mission statement at the time.

The item listing says Zuckerberg wore the hoodie several times in 2010, the year the biographical film "The Social Network" came out and Zuckerberg was named Time's Person of the Year.

Notably, it seems to be the same style of hoodie Zuckerberg wore in a 2010 interview where he appeared sweaty and nervous while being grilled about privacy issues. Asked by the tech journalist Kara Swisher, who was interviewing him onstage, if he wanted to take off his hoodie, Zuckerberg did. She noticed its lining and asked him about the "weird symbol."

It's the same hoodie Zuckerberg gave to a fan last February, the auction house confirmed to Business Insider.

The fan, Matt Thompson, spoke with BI when the auction began earlier this month.

He said at the time that he saw that Zuckerberg had posted the hoodie on Facebook Marketplace in honor of Facebook's 20th anniversary. People could bid for free, and Thompson did. He said he "didn't give it a second thought" until months later, when Meta's communications team reached out to say he'd won.

He recalled seeing the package on his doorstep: "I just looked at it and go, 'No freaking way. It's real.'"

Thompson, who works at a small school district outside Stephenville, Texas, said it was "an exciting situation to be in to have this small town get a piece of memorabilia like that from someone who's so high up in that tech world."

It's unclear whether it's the hoodie Zuckerberg wore in his seemingly sweaty interview, though Thompson said it smelled "just like clean laundry."

"There's no sweat stains, thank God," he added.

Thompson is the IT director at Huckabay ISD, where he also teaches classes and sponsors the esports team. He told BI he was auctioning the hoodie to raise funds for extracurriculars like that program.

"They boost these students working to better their lives and better their grades, so the more money we can pour into these programs to help them succeed, the better."

He added that extracurriculars boost the students' attendance at school.

"It is a really cool thing that happened," Thompson said, "but the kids need these extracurricular activities to keep going more than they need that hoodie hanging up on the wall."

Matt Thompson holding Mark Zuckerberg's hoodie from 2010 Facebook that's up for auction
Matt Thompson won a hoodie Zuckerberg gave away to celebrate Facebook's 20th anniversary.

The hoodie isn't the only sartorial symbol of Zuckerberg's to go to auction recently. Last year he donated one of his newfound fashion favorites, a gold-plated chain, to a charity auction organized by his sister. The winning bid was a whopping $40,500.

Besides Zuckerberg's hoodie, Julien's Auctions also listed items including a striped bow tie that the Apple founder Steve Jobs wore in photo shoots for the debut of the Macintosh computer in 1984, as well as a SpaceX rocket launch photo signed by CEO Elon Musk that sold for $10,400.

Read the original article on Business Insider