IDeaS Announces Spotlight, a New Demand Intelligence Solution

MINNEAPOLIS, Minnesota—IDeaS, a SAS company and provider of hospitality revenue management software, announced the launch of IDeaS Spotlight, a first-of-its-kind demand intelligence solution that empowers marketers to generate the right demand at the right time. Spotlight helps both single properties and portfolios identify and act on high-value opportunities for deploying impactful, demand-generating marketing tactics informed by advanced analytics and AI. The solution brings IDeaS’ demand forecast and price sensitivity capabilities together to help hoteliers allocate […] The post IDeaS Announces Spotlight, a New Demand Intelligence Solution appeared first on LODGING Magazine.

Apr 22, 2025 - 15:40
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IDeaS Announces Spotlight, a New Demand Intelligence Solution

MINNEAPOLIS, Minnesota—IDeaS, a SAS company and provider of hospitality revenue management software, announced the launch of IDeaS Spotlight, a first-of-its-kind demand intelligence solution that empowers marketers to generate the right demand at the right time. Spotlight helps both single properties and portfolios identify and act on high-value opportunities for deploying impactful, demand-generating marketing tactics informed by advanced analytics and AI. The solution brings IDeaS’ demand forecast and price sensitivity capabilities together to help hoteliers allocate […]

The post IDeaS Announces Spotlight, a New Demand Intelligence Solution appeared first on LODGING Magazine.