Fitness influencer Ashton Hall's morning routine went viral. Saratoga water's CMO is loving the memes.
Mouth tape, banana peels, and several bottles of Saratoga water, all before 9:30 a.m.
Saratoga; Getty Images; Jenny Chang-Rodriguez/BI
- Ashton Hall, a fitness influencer, went viral for his elaborate morning routine.
- He dunked his face in ice water twice, rubbed bananas on his cheeks, and consumed several blue bottles of Saratoga water.
- It wasn't an ad, but the CMO of Saratoga Spring water told BI it's "amazing."
The elaborate morning routine of fitness influencer Ashton Hall has gone viral, particularly over his affinity for Saratoga spring water. He swigs it from its signature blue glass bottle, brings it to the gym and pool, and, most crucially, uses it to fill a bowl of ice water to repeatedly dunk his face into.
The video first went viral on X, when it was posted by an account that features men's fashion content. It's since been re-posted over 77,000 times, and Saratoga bottles as a meme have spread to other platforms.
I suppose there are people in the world who demand cinéma vérité from the "get ready with me" routines of a fitness influencer. I am not one of those people. I don't care if this is slightly faked and Hall doesn't actually do all this every morning. Frankly, it rules.
Sure, Hall's routine is extravagant and unrealistic for most people (especially the type of slobs who hang out on X all day, myself included).
But in the world of fitness or wellness influencers, it doesn't seem that notable to me. Waking up absurdly early, morning prayer and journaling, pre-dawn workouts, and mouth-taping are all incredibly common among the male fitness influencers I see on Instagram.
And while facial ice baths and wiping banana peels on your skin are less common, you can find plenty of articles in women's media about the benefits of both (Cosmopolitan says that rubbing banana peels on your face "makes an excellent face mask …. The vitamins nourish and hydrate the skin, leaving you with fresher looking skin."
And frankly, I see far more Byzantine morning routines from female wellness creators, who wake up just as early and will use thousands of dollars of skincare creams, supplements, and makeup each morning. There's a teenage girl on TikTok who has gone viral for posting her daily makeup routine, which starts at 3:30 a.m.
Morning gang, don’t forget to dunk your face in ice water today
